PinnedBeth CarterHow to send a newsletter 300 weeks in a row: know your values.How the habit of sending the GoSquared Weekly Newsletter for 300 weeks was actually all about values.6 min read·Aug 26, 2021----
Beth CarterWhy are we, a 15-year-old company, working on our value proposition?We are just coming to the end of the first few stages of working on our updated value proposition — knowing and growing your customer base…6 min read·Jul 15, 2021----
Beth CarterWhy Jeff Bezos’ Antitrust Statement is a Masterclass in Convincing Narrative StructureHow a good story, packed full of American values, could convince the Antitrust committee to leave Amazon alone.9 min read·Aug 7, 2020--1--1
Beth CarterCompany Value: An Alternative ApproachEthical business and social entrepreneurship are more important topics than ever, but how can you strike a harmonious balance between…5 min read·Feb 3, 2017----